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Smilegate’s Metahuman YuA Cheers on Sponsored Children at Soccer Field
■ YuA appointed as ambassador for Hope Cup to fight hunger, delivers messages to cheer on children■ Continuously promoting “value of sharing” as campaign ambassadorSmilegate announced on the 12th that its metahuman, YuA, had visited the training field of the Koren national football team that will so…
Crossfire: Sierra Squad is the “VR-Game-Changer”
“Fresh technology makes fresh entertainment”KaySangkyoon Lee,Director of Crossfire: Sierra SquadThe CROSSFIRE franchise, having more than one billion players around the world, is one of the largest video game franchises in Korea. This coming summer of 2023, Crossfire: Sierra Squad, the first VR game…
Smilegate Character IP ‘Smilepet’ Officially Launching Products in Collaboration with Creator Goods Store Marpple Shop
■Smilegate character IP Smilepet launching over 90 types of lifestyle goods in collaboration with goods store Marpple Shop■Connecting to consumers through a wide variety of practical and cute items, with an official store launch celebration event in progress■More collaborations with other brands bas…
Smilegate Hope Studio Hosts a Donation Delivery Ceremony for Firemen Died/Injured in the Line of Duty and Their Families
■Hope Studio hosted a donation delivery ceremony with the Korea Fire-Fighting Mutual Aid Association to deliver donations from the ‘Start Again, Reboot’ campaign launched in April■A donation campaign delivering a message of hope and recovery to society with participation from the game company and it…
Smilegate Hope Studio Launches a Community Recovery Campaign 'Start Again, Reboot'!
■Hope Studio delivers a message of recovery and hope to our reeling society after the large wildfire in March.■Our donation campaign is for users looking to offer practical recovery and support for the wildfire victims, instead of making a simple donation.■Support on all fronts, including for famili…
Game Developer 'Punished with Money' After Forfeiting Item Profits… 300 Million Won Raised in Donations Over a Week
■Relay of donations to the game developer's social contribution foundation after suggestion to “Show good influence”■12,000 Donations made and 300 million won raised in just a week and the foundation “will use it to help children in the blind spots of the welfare system”“Let's show what good influen…
Smilegate Megaport Wins Social Contribution Excellence Award at the “2021 Korea Game Awards”
■ Social contribution activities with direct participation from gamers and employees… Leading a gaming culture that spreads positive influence■ Educational, medical, cultural, and daily support for vulnerable children locally and abroad, as well as contributions to overcome natural disasters and COV…
Smilegate’s Virtual Celebrity Han YuA, Appointed Honorary Ambassador for KFHI
■Virtual Celebrity Han YuA appointed honorary ambassador for Korea Food for the Hungry International… Will take the lead to spread social values pursued by Smilegate■ Expected to open new horizons for ambassador activities that transcend time and borders in line with the characteristics of digital h…
Smilegate Foundation – Int’l Vaccine Institute Starts Vaccine Donation Campaign
■Campaign to support vaccine for infectious disease to children in developing countries who are in the health blind spot■ Expected to form a consensus on social issues through voluntary participation of game users and spread a participational donation culture[2021-0906] Smilegate Foundation (Chair…
[The excitement of esports, beyond traditional sports] Part 3 | Overcoming COVID-19, a new leap of esports
In the '90s, when you say 'pro-gamers', everyone thought of 'Starcraft players'. The first generation of esports was represented by 'Starcraft'. As the game industry developed rapidly along with the PC cafés, many professional gamers appeared at that time. However, the term 'esports' was still unfa…