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从游戏公司到全球娱乐公司,第一贡献者是
- 《穿越火线》《第七史诗》《失落的方舟》等各种大型IP“我希望《失落的方舟》能够给予玩家初恋般的感性和感动”(Smilegate创始人权赫彬)《穿越火线》《第七史诗》和《失落的方舟》形成完美三角体系的Smilegate在今日(11日)迎来了创立20周年。如今Smilegate的地位已发生翻天覆地的变化。多款游戏在全球范围内取得硕大成果后,达到与游戏界三巨头“Nexon、NCsoft、Netmarble(以下统称为3N)”相提并论的地步。目前SK2(Smilegate、Kakaogames、Krafton)成为了游戏界的新兴强者。其中我们Smilegate拥有最悠远的历史。《穿越火线》《失落的…
From the game company to the global entertainment company, the top contributor is
- Various mega-value IPs such as Crossfire, Epic Seven, and Lost Ark“We hope that Lost Ark will be an emotional and moving game that will leave gamers with a feeling like their first love” (Hyuk-bin Kwon, founder of Smilegate).Smilegate, which has achieved the perfect balance with the trio of Crossf…
《穿越火线》的成功秘诀…以元宇宙项目瞄准全球市场
被合称为“SK2”的Smilegate、Krafton和Kakao Games正超越原有的游戏巨头3N(NEXON、NCSOFT、Netmarble)的堡垒,以各自不同的战略在全球市场上着手开创新版图,因此备受关注。FPS游戏《穿越火线》拥有压倒性的成果指标,它为全世界80个国家提供服务,在全球拥有10亿名玩家,同时在线人数达到800万名,并且累计销售额达到了118亿美元(截至2020年)。开发《穿越火线》的“Smilegate Entertainment”在去年实现了1兆4345亿韩元的销售额,是名副其实韩国首屈一指的游戏公司。在全球玩家对《穿越火线》的热爱持续不断的情况下,Smilegat…
CrossFire’s Success Strategy, and Targeting the Global Market Through the Metaverse Project
Smilegate, KRAFTON, and Kakao Games, collectively referred to as 'SK2,' are drawing attention as they attempt to usurp the existing game powerhouse, 3N (Nexon, Netmarble, NCSOFT), and build a new landscape in the global gaming market using their individualized strategies.Smilegate, KRAFTON, and Kaka…
SK2
to Employ Varying Strategies to “Build a New Landscape in the Global Gaming Market,” Potentially Dethroning 3N
Smilegate, KRAFTON, and Kakao Games, collectively referred to as 'SK2,' are drawing attention as they attempt to usurp the existing game powerhouse, 3N (Nexon, Netmarble, NCSOFT), and build a new landscape in the global gaming market using their individualized strategies.Smilegate Open to New Possib…
SK2
, a New Powerhouse in the Gaming Industry … Brilliant on the Global Stage
■Smilegate’s strategy to combine gaming with K-drama, etc.■KRAFTON’s advantage in various contents■Kakao’s expansion in the metaverse and sportsThere is a wind of change in the Korean gaming industry. Following 3N (Nexon, NCSOFT, Netmarble), SK2 (Smilegate, KRAFTON, Kakao Games) is rising as the new…
游戏行业的新兴强者“
SK2
”…在全球舞台中纵横驰骋
韩国游戏行业正掀起一股新浪潮。继3N(NEXON、NCSOFT、Netmarble)之后,SK2(Smilegate、Krafton、Kakao Games)正成为韩国游戏的新兴强者。这些新兴游戏公司凭借他们独特的游戏内容,以全球市场为舞台,展开活跃的表现。他们利用游戏知识产权(IP)实现IP多元化的同时,积极与娱乐产业进行融合,加快领域扩张的步伐。据相关行业14日消息,Smilegate、Krafton和Kakao Games继IP多元化之后,正通过与其他产业相融合等途径,向新事业大胆发起挑战。其目的是延长现有IP的生命力,同时依靠新事业来创造更多的价值。Smilegate在IP多元化方面走…
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